Certificate

Certificate Course in SEO

A two-month SEO course in Perumbavoor covering on-page and off-page SEO, keyword research, Google Analytics, Google Ads basics, affiliate marketing and conversion optimisation.

Duration2 Months
Training72 Hours
EligibilityOpen to all, no marketing background needed

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Overview What you'll learn Curriculum Careers FAQ

Course overview

About this course

The Certificate Course in Search Engine Optimization (CCSEO) gives you the knowledge, skills and strategies to improve a website’s visibility and organic rankings on Google. Over two months and 72 hours, you learn SEO principles, best practices and techniques, and apply them to real websites.

Alongside SEO, you get a practical introduction to Google Analytics, pay-per-click advertising with Google Ads, AdSense, affiliate marketing, conversion rate optimisation and content funnels, so you understand the whole picture of search marketing.

Best for: Anyone who wants to rank websites on Google and drive organic traffic.

Course at a glance

Duration2 Months
Training72 Hours
EligibilityOpen to all, no marketing background needed

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Skills you build

What you'll learn

Every session is hands-on. You practise each skill on real tools and projects, so you finish with work you can show.

How search engines work

Understand crawling, indexing and ranking, and what Google looks for in a page.

Keyword research

Find the words your customers search for and judge the competition for each one.

On-page SEO

Optimise titles, meta descriptions, headings, content, images, speed and site structure.

Off-page SEO

Build authority with quality backlinks, local listings and brand mentions.

Google Analytics

Measure traffic, track goals and use data to improve results.

PPC, affiliate and CRO

Learn Google Ads basics, AdSense, affiliate marketing and how to turn visitors into customers.

Tools you will use

Google Search Console
Google Analytics
Google Ads
Google AdSense
Google Keyword Planner

Training syllabus

Course curriculum

Module-by-module breakdown of the ISO 9001:2015 certified G-TEC syllabus. Tap a module to see its topics.

Module I: Search Engine Optimization2 Months / 72 Hours

Introduction to Search Engine Optimization
On-Page and Off-Page Optimization
Keyword Research and Competition
Google Analytics
Introduction to PPC Marketing
Google Ads
Google AdSense
Affiliate Marketing
Conversion Rate Optimization (CRO)
Outbound and Inbound SMS Campaigns
Blogging, Vlogging and Funnels

Want the detailed topic list for every module?

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Eligibility

Who can join

Students and graduates who want a technical marketing skill
Bloggers and website owners
Working professionals moving into marketing
Freelancers who want to offer SEO services

Your future

Career paths after the course

SEO Executive
SEO Analyst
SEO Content Writer
Digital Marketing Executive
Freelance SEO Consultant

Why G-TEC Perumbavoor

Learn from a name Kerala trusts

A trusted name

Part of a 25-year G-TEC network with 800+ centres in 23+ countries and ISO 9001:2015 certified syllabi.

Learn by doing

Hands-on lab sessions and real project work in every course, so you finish with work you can show.

Trainers from the industry

30+ trainers who work in the field, not just teach it.

Placement support

G-TEC's placement division connects trained students with hiring companies, backed by a dedicated placement desk.

Grow beyond one skill

Add data analytics, graphic design, accounting or AI courses from 100+ programmes whenever you are ready.

Easy to reach

Right behind the New Private Bus Stand, Perumbavoor, with students joining from Aluva, Kothamangalam and across Ernakulam.

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Questions

Frequently asked questions

How long is the SEO course?

Two months, with 72 hours of hands-on training at our Perumbavoor centre.

Does the course cover Google Ads?

Yes. You get an introduction to PPC marketing and Google Ads, plus Google AdSense and affiliate marketing.

Do I need coding knowledge for SEO?

No. You will work on real websites, but the course does not require programming.

Is there a combined social media and SEO course?

Yes. The Certificate in Social Media Marketing with SEO (SMSEO) adds one month of social media marketing to this SEO syllabus.

What are the fees, and can I pay in instalments?

Fees depend on the programme. Download the brochure or talk to a counsellor at the Perumbavoor centre for current fees and instalment options.

Start your career at G-TEC Perumbavoor

Visit our centre for a free career counselling session. Tell us your goal, and we will recommend the right course, the right length and your first project.

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